Online Marketing Specialist

About the Job

• Cooperate with designers and developers to plan and execute online marketing strategies for our products across all online marketing channels


• Implement Search Marketing Strategies Including Search Engine Optimization SEO Search Engine MarketingSEM and Pay per Click Advertising PPC.


• Develop onpage and offPage Search Engine Optimization Strategies for a wide array of industries.


• Develop execute maintain and optimize paid advertising campaigns for Search engine marketing strategies including Google AdWords BingYahoo Ads.


• Display advertising across multiple Display Networks including Google AdWords DoubleClick Facebook LinkedIn AdRoll etc. Comparison Shopping Engines CSE Google Shopzilla etc.


• Monitor campaign progress though Analytics and report results to the rest of the team.


• Meet with Product Manager to communicate campaign progress and ongoing strategies.


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  Job Requirements
  

  
  

  
  
  • Bachelor's Degree B.A. in Marketing or related fields from fouryear college or university or 24 years of experience building and maintaining digitalonline marketing campaigns.
  
  
  • 12 years of experience building and maintaining online marketing campaigns with primary focus on SEO and SEM.
  
  
  • Experience implementing Search Engine Optimization changes to websites and improving overall website traffic.
  
  
  • Experience running AdWords Campaigns on both Search and Display Networks.
  
  
  • Experience working with landing squeeze pages optimizing for conversions.
  
  
  • Experience configuring and reporting with Google Analytics.
  
  
  • Experience performing keyword research.
  
  
  • Basic understanding of HTML CSS JavaScript.
  
  
  • Desire to learn and experiment with new strategies.
  
  
  • Preferred Knowledge of Popular Advertising Networks Facebook Ads BingYahoo Ads AdRoll LinkedIn Twitter Ads Clickbooth.
  
  
  • Experience with Social Media Marketing SMM and integrating SMM campaigns with SEO and Paid Advertising.
  
  
  • Experience with conducting Conversion Rate Optimization CRO
  
  
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    Skills
    

    
    
    • Great organizational skills
    
    
    • Attention to detail Ability to multitask Analytic thinking
    
    
    • Solid written and verbal communication skills
    
    
    • Team attitude
    
    
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      Keywords Marketing
      

      
      

      Company Profile

      
      

      BadrIT Badr means full moon in Arabic is a software company started in 2006 by Computer Science Engingeers and IT Experts Graduated from Faculty of Engineering University of Alexandria. After graduation we were ambitious to start our own startup software company.
      
      
      
      oDesk was the starting point for our business. We worked over 20 K hours with excellent feedback which increased our ambitious and enabled us to grow and expand.
      
      
      
      All BadrIT’s team member believes in our vision and keen to achieve it especially that all of us feel the importance of what we do and feels that we are one talented Badrian family.
      
      
      

      
      

      
      
      
      
      via http://ift.tt/1scw818

      
      

      
      

      
      
      
      
    
    

    
    
    
    
  
  

  
  

  
  

  
  
  
  

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